By: Ethan Shen
Minecraft Steve is among one of the most recognizable characters in the world, and for good reason. It is the basic skin when you play Minecraft, a game that has been downloaded by more than 300 million users worldwide. The game also has a great YouTube community, getting a lot of attention from people. As such, the simple but effective starter skin will be recognized by players and non-players alike.
Steve also has very minimalist skin, with a generic name and a very simple outfit. He wears a light blue shirt and some dark blue pants. He has generic black hair and the skin does not have much detail. This way, it is simple to put on just about anything, from spin-off games to Minecraft merchandise, which is great for Minecraft brand marketing.
YouTube content creators also bring a lot of attention to the game. Minecraft videos draw millions of views a day, with many videos featuring the look of Steve. There are even many channels dedicated to making animations purely focusing on him. This, as you might imagine, introduces the look of Steve to many people from various age groups, especially kids. With the increase in the number of kids watching YouTube nowadays, the featuring content will attract more kids to watch and love Steve.
In conclusion, Minecraft Steve is everything a videogame character is meant to be: he brings in more players to the game; he is simple and easily recognizable, he can be put on any merch Mojang wants, and he brings in a ton of views on social media, which is good for both Mojang and the content creators themselves. Minecraft Steve is the perfect character.